2023/05/18 Texture Maker

Unlocking the Potential of Bubble Waffles

Everything you need to know

Summer is right around the corner, and we know that you're probably busy planning your menu for the season. But have you thought about adding a fun and delicious option that's sure to be a hit? We're talking about bubble waffles and bubble tea - the dynamic duo that's taking the culinary world by storm!

In recent years, bubble tea has become a global phenomenon. Originally from Taiwan, this beverage rapidly conquered the tastebuds of customers around the world, from LA to Paris and Dubai. According to a report by Allied Market Research, the global bubble tea market was valued at $2.4 billion in 2019 and is projected to reach $4.3 billion by 2027, with a compound annual growth rate of 7.8%. Food for thought!

But in such a crowded market, selling bubble tea alone is no longer enough. Existing boba shops and new concepts alike have to find ways to differentiate themselves from the competition. So far, offering side desserts and menu combos seems to be the most effective strategy.

And that's where bubble waffles come in.

If you're not familiar with bubble waffles, let us fill you in. Also known as "eggettes," bubble waffles have been a beloved street food in Hong Kong since the 1950s. Their unique shape is created by cooking the batter in a special iron with small, egg-shaped molds. The batter creates pockets or air when cooked, giving the waffles its distinct texture – crispy outside and soft inside.

It's easy to see why bubble tea and bubble waffles are a great pairing. But beyond the obvious bubbly theme, the combo offers other compelling arguments.

- Visual appeal: Just like bubble tea, the beautiful and unique shape of bubble waffles is sure to impress your customers. They're perfect for photos and are guaranteed to be the star of social media!

- Endless customization possibilities: You can offer bubble waffles topped with fresh fruit, drizzled with chocolate sauce or even hot filled with melted cheese and pair them with your signature bubble tea flavors for a match made in heaven. And as summer approaches, why not try serving bubble waffles folded like a cone and filled with ice cream? This is the ultimate summer treat that will have customers lining up at your door. If you want to take the it up a notch, we recommend letting your customers choose their own combinations of flavors for a unique and interactive experience.

- Easy to implement: Both items are particularly easy to prepare and get started with. The iron and boba machine don’t take much space. You only need a premix, a few additional ingredients and a simple recipe to follow and voila! You have yourself the base for a smooth and successful venture.

If this sounds like a business model you're interested in pursuing, you'll need a reliable supplier of top-quality ingredients. Lucky for you, we've got you covered! As a leading manufacturer of Asian baking and beverage ingredients, we offer a wide range of products, including crystal boba, tapioca pearls, syrups, baking mixes, toppings, and more!

But we are more than a supplier. Most importantly, we’ll be by your side from A to Z, providing training and all the support to help you succeed.

So why not give your customers a treat they'll never forget? Contact our sales team to learn more about how you can incorporate this business model this summer. We're here to help you make the most of the season.

Thank you for choosing Texture Maker as your go-to baking ingredients manufacturer. We look forward to serving you soon!